How to Not Get Ripped Off Buying a Logo


I get questions pertaining to this subject all the time, so I figured I would put together a quick video for business owners and entrepreneurs who may be looking to hire a logo designer, as well as for students and aspiring logo designers to learn from.


DRASTIC GRAPHICS is a branding agency based out of Orange County, CA specializing in branding, video/podcast production, graphic design, and digital media management. A few of our notable current clients include Joe Rogan, Anthony Anderson, Theo Von, Dope as Yola, Josh Wolf, GLORY Kickboxing, and many more.


❓If you have any questions about this, DM us on Instagram:

👉 www.Instagram.com/drastic_graphics

For more, visit:

👉 www.DrasticGraphics.com


00:00-00:51 • Initial thoughts on pricing & hiring


00:52 •The importance of branding


01:53 • Different Logo Styles & options


03:07 • The file formats you should get, vector vs. raster


05:13 • Photorealistic mockups


06:16 • Style Guide


7:58 • How much should you spend?


9:46 • Summary of how to not get ripped off buying a logo


11:11 • Example: XPAND


12:13 • Example: Dayton Hardwood Co.


13:51 • Recap of pricing


14:45 • Turnaround times and revisions


15:25 • How to be a helpful client


#HowToBuyALogoForMyBusiness #HowToFindALogoDesigner #DrasticGraphics #TipsForLogoDesigners

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